In the wedding niche, editorial photography is a stylized, posed approach to photographs that are directed and created by the photographer or creative director. They don’t leave much of the photograph to chance and take control of every element such as colours, posing, and background to create something specific. The reason behind the name “editorial” is this style of photography is traditionally accompanied by an article or publication in a magazine or online. Of course, that is an incredibly broad definition by itself, so when you see that description used in the wedding industry, you can safely assume it means the photos will have a magazine-worthy look and feel.